Process
Brainstorming & Research: Gathered ideas and explored design inspirations to create posts that aligned with the school’s branding while standing out from generic templates.
Design Approach: Used the school’s official colors to maintain consistency while incorporating a minimalistic design style with custom illustrations for a fresh and modern look.
Execution & Revisions: Designed multiple versions, refining details through feedback and revisions to meet approval standards under tight deadlines.
Final Approval & Publishing: Ensured that the final designs were visually impactful, easy to recognize, and effectively communicated key messages before publishing.
Outcome
The final designs were well-received, standing out from other content while reinforcing SMK Telkom Jakarta’s branding. The posts contributed to increased engagement and a more cohesive visual identity on Instagram.
Tools used
Figma.
